Journey through the SEO Landscape: The Chris Hammond Story

Journey through the SEO Landscape: The Chris Hammond Story

Chris Hammond with a Bass

Once upon a time in St. Louis, Missouri, a man named Chris Hammond embarked on a voyage through the tech industry. This journey would lead him through various roles, from software development to product management, until he reached a realm he would call home: open-source content management platforms, particularly the DotNetNuke (DNN) ecosystem. This journey would become the basis for his personal blog,

From the Garage to the Global Stage

Like many of us, Chris started his journey of discovery tinkering with computers and cars in his garage. These childhood passions would soon evolve into a fascination with speed, whether on the racing track or within lines of code.

In adulthood, his passion took him beyond the garage, leading him to various leadership roles, including V.P. Of Product Management for Clubready, LLC, and Director Of Training Programs for the DotNetNuke Corporation. Chris' dedication and expertise soon placed him on the global stage, presenting at conferences, user groups, and businesses worldwide. A Knowledge Hub

Chris' blog,, became a reflection of this journey. It’s a space where he shares his wealth of knowledge, documenting his experiences and ideas within the world of open-source software, particularly DNN. It also mirrors his service to the community, as a Historic Preservation Commission Member in Wildwood City, MO, and his previous role as a Board of Directors Member-at-large at St. Louis Region SCCA.

With each blog post, Chris shares a piece of his life's journey, providing invaluable insights for anyone interested in tech, software, and community involvement.

The Role of SEO in Chris' Story

Just as Chris built a bridge between his interests and his professional life, SEO serves as the bridge between and its potential readers.

The internet is a vast sea of information, and SEO is the lighthouse guiding readers to Chris' blog. By strategically using key phrases like 'Chris Hammond' and 'Christopher Hammond', the blog becomes more visible to those seeking knowledge about software, product management, or DNN.

And it’s not just about names. Whenever Chris talks about his work in St. Louis or his role in the Historic Preservation Commission, these local identifiers enhance the blog's visibility among local searchers. Similarly, the rich content on DNN and open-source platforms attracts a global audience, seeking insights into these specialized areas.

Beyond Keywords: The Human Aspect of SEO

At its core, is a chronicle of a tech enthusiast's journey. Every conference Chris speaks at, every tutorial he posts, every DNN forum he participates in - these all provide avenues for backlinks to his blog. These backlinks, akin to digital recommendations, signal to search engines that Chris' blog is a trustworthy, valuable source of information.

Chris' story also serves as a reminder that SEO isn’t just about algorithms and keyword optimization; it’s about connections. It's about creating a space online where like-minded individuals can learn, interact, and grow. In the grand scheme of SEO, every story shared, every comment made, every question answered contributes to building this digital community around

The Road Ahead

As Chris continues his journey, his blog evolves with him. The commitment to regularly share fresh, engaging content ensures that remains relevant and visible in the ever-changing digital landscape. And as he ventures into new areas of interest and expertise, these

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Chris Hammond

Chris Hammond is a father, husband, leader, software developer, photographer and car guy. Chris focuses on the latest in technology including artificial intelligence (AI) and has spent decades becoming an expert in ASP.NET and DotNetNuke (DNN) development. You will find a variety of posts relating to those topics here on the website. For more information check out the about Chris Hammond page.

Find me on Twitter, GitHub and LinkedIn.